How You Can Make Ebay Auctions Well Worth Your Efforts
Whether you are a one-time seller or a frequent dealer, Ebay is a popular place to reach buyers and close deals. The well-known Internet auction website can be a valuable resource if handled properly. Using Ebay as a source of income can be very lucrative; however, if you do not make yourself visible, you could end up being one of the many sellers who gets passed by every day.
To start with, you must make your listing attractive to buyers. Items listed on Ebay cannot be inspected prior to being sold. For this reason, photos of the items are extremely important. It is up to you as the seller to give the buyer the best possible view of the item.
They don’t have to be professional photographs, but they should be clear and show all sides of the item. Make it as effortless as possible for viewers to assess what you are selling and make an informed decision. Include pictures of any flaws, as well as bonuses, such as an item you are adding for free, an exceptional feature, or a care and manufacturing label or sticker. With such accurate images, your buyers will feel reassured about the purchase.
The thought and effort put into your listing should equal what you would give to any business website. The online appeal of your page will make a lasting impression on potential bidders and will affect their bid decision.
Don’t repeatedly change the fonts and colors and avoid those which are tacky and unappealing. Moreover, one long, boring paragraph with no organization or bullet points will do more to bore potential buyers than to attract them. Use bullets to legibly arrange the information on your listing page. Additionally, to improve your page’s overall appearance, make modest use of HTML code.
Proper spelling and grammar are also very important. Proofread everything twice to catch any errors before you post your listing. It’s surprising how much of a difference a forgotten or misspelled word can make in the item description. For example, saying “This product will give you no trouble for years to come” is a lot different than writing “This product will give you trouble for years to come,” all because of one wayward two-letter word.
Making the starting bid low is a good way to get the bidding going. Low prices will encourage people by luring them with the potential of a great bargain. As an example, you might start the bidding for an iPhone at $2 and you will see the bids pile up almost immediately.
To make sure you don’t lose money with Ebay, you can put a reserve price on your item. Always set the reserve at the very lowest price you will take for your product. Reserve aren’t usually used for cheap items, but are reserved for more valuable auctions.
You can also bypass the auction format completely by putting a “buy it now” price on the listing. The buyer can skip the auction this way and buy the item directly. Set the price at an amount you are comfortable receiving for the product. Most people realize that they will probably pay more if they use the “buy it now” feature, but they also know that they will win the product without competing against other bidders.
People will be more willing to buy an item from you after they have already made an initial purchase or if they know in advance that you have multiple items that interest them. Let visitors and bidders know about the other items you have for sale. Provide buyers with a discount for combined shipping to encourage them to purchase more items from you. Offering free shipping convinces bidders to bid on your other products as well.
Always ship the product using the service you specified in your auction. Use excellent packaging and ship it as quickly as you can. If the buyer purchased insurance or if you offered it as an added benefit, be sure to make use of it. If you rate the buyer after the sale they will likely rate you back.
By effectively boosting your presence on Ebay, you can enjoy a lucrative source of income. With tens of thousands of sellers on Ebay, competition is tough. By taking care to provide potential buyers with detailed descriptions and photos, you can increase your odds of selling products. In addition, by giving some incentive to your buyer, like offering a discount on combined shipping, you can increase the number of items you sell to each customer. Are you ready to start selling? Good luck.